Visitor pre-registration now open | The 8th Kyushu/Okinawa Hospitality & Food Service Industry Exhibition 2026 and the 2nd Asia Export Food Exhibition 2026 | Wednesday, October 28 and Thursday, October 29, 2026, Marine Messe Fukuoka Hall B KYUSHU LIVE KITCHEN STAGE | Taste the real Kyushu with all five senses | Wagyu beef, farmed seafood, Japanese tea and shochu: Kyushu specialties presented in a live kitchen | Live cooking demos with tastings | The 8th Kyushu/Okinawa Hospitality & Food Service Industry Exhibition and the 2nd Asia Export Food Exhibition Special Lectures by Industry Leaders | Leaders of the hospitality and tourism industry take the stage | Special Lecture 1, Wednesday, October 28, 11:20–12:20: How to turn history and culture into your property's strength. Izumi Kuwano, President, Japan Ryokan Association, and Tachibana, Ohana | Special Lecture 2, Thursday, October 29, 11:20–12:20: Osaka IR opens in 2030: what Kyushu and Okinawa hotels should start doing now. Shuichi Kageyama, President, Japan Hotel Association | Capacity 100, same-day registration available | Free admission, advance registration required
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For VisitorsVisitor info

High-value products drawing attention in Japan and abroad, all in one hall. A business-focused event built around meetings, where you can find new suppliers and partners.

*Registration is required for all visitors.

Pre-register to visit Visitor My Page Request invitations
See which products are on show

Find Exhibitors & ProductsWeb Guide

Search exhibitors and products in the Web Guide. One click narrows the list to export-ready products or to new products launching at this year's show.

*The Web Guide opens in a new window (Japanese only).

Search all products

Interviews with Overseas Hosted Buyers

Hear directly from buyers who will be at the show.
Find out which Japanese products they are looking for, in their own words.

Ji Yoo, Shinsegae L&B

Changwoo Lee, KOREA SEVEN

Leo Hsu, Kanpai

Minemura, KOBE-YA SHOKUHIN KOGYO

About the Kyushu/Okinawa Hospitality & Food Service Industry Exhibition & Asia Export Food Exhibition

This is the region's largest business event for the future of food and tourism in Kyushu and Okinawa, made up of two exhibitions. The Kyushu/Okinawa Hospitality & Food Service Industry Exhibition brings together the latest solutions for the hotel and food service industries that drive the regional economy. The Asia Export Food Exhibition actively supports distinctive products from Kyushu and Okinawa in reaching overseas markets.

The organizer, the Japan Management Association (JMA), has run major trade shows such as FOODEX JAPAN and the International Hotel & Restaurant Show (HCJ) for many years. JMA draws on that experience to support regional economic growth and to meet strong demand for new and wider overseas sales channels for regional products.

The event takes place over two days, October 28–29, 2026, at Marine Messe Fukuoka. Including co-located shows, it expects about 350 exhibitors and 6,000 visitors, making it a large-scale venue for business meetings. It is an ideal opportunity to take your business from the region to the world. We look forward to welcoming you.

Why Choose the Kyushu Show

Two markets at once: Japan and overseas

Two markets at once:
Japan and overseas

Meet key buyers from the region and Asia

Meet key buyers from
the region and Asia

Industry trends and firsthand market needs

Industry trends and
firsthand market needs

Solutions to your challenges

Solutions to
your challenges

Raise your profile in Kyushu and Okinawa

Raise your profile in
Kyushu and Okinawa

Launch and discover new products and technologies

Launch and discover new
products and technologies

No additional fee for exhibitors. Be sure to sign up.

Pre-Scheduled Business Meeting Program

Pair your booth with scheduled meetings
to get more from the show.

The organizer invites buyers from Japan (hospitality and food service buyers in Kyushu) and from overseas (importers and retailers, mainly in Asia). Meeting requests are matched with exhibitors in advance, so every exhibitor is assured of meetings during the show. The program leads directly to new sales channels, not only overseas but also within Kyushu.

Key Buyer Companies
Logos of key buyer companies
Quality and quantity: no need to choose
29 meetings
for a single exhibitor

This is where you meet serious buyers.

*Average and maximum number of meetings based on past results

Meet leading overseas buyers
without leaving Japan

Total meetings over 2 days
500
Highest expected order value
¥10 million
Most meetings by one exhibitor
24
Average meetings per exhibitor
6.8
Average meetings per overseas buyer
4.7

From Kyushu to the world:
2 shows to grow your food business

Kyushu/Okinawa Hospitality & Food Service Industry Exhibition is the show for you if…

  • You want to meet leading buyers from across Kyushu and Okinawa, all in one place.
  • You want to pitch your labor-saving and automation solutions directly to facilities facing severe staff shortages.
  • You want to sell your latest systems to businesses riding the surge in inbound tourism and the push to go digital.
  • You want to show facilities hit by soaring electricity and operating costs what your energy-saving equipment and durable products can do for them.
  • You want to promote well-designed furniture, building materials, amenities or premium equipment that help properties renovate and stand out.

Who Takes Part: Examples

Lodging (hotels, ryokan and other accommodations)

(owners, general managers, purchasing and facilities staff, digital transformation leads)

Food service (restaurants, cafés and izakaya)

(owners, store managers, head chefs, purchasing staff)

Others (store and facility design and construction, consultants)

Asia Export Food Exhibition is the show for you if…

  • You want to export your products overseas, especially to Asia, but don't know where to start.
  • You want to meet leading Asian buyers and Japanese export trading companies, all in one place.
  • You want direct feedback from overseas buyers on which countries your products suit.
  • Export hurdles such as halal certification and each country's import rules feel daunting.
  • You want to do business efficiently by making the most of Kyushu and Okinawa's proximity to Asia.

Who Takes Part: Examples

Food and beverage manufacturers / producers

(executives, overseas business managers, product developers, producer cooperatives)

Related equipment and service providers

(packaging machinery, freezing and freshness-preservation technology, logistics and freight forwarders,
export consultants, certification support providers)

Local governments / industry associations

(staff who coordinate regional products or support overseas market development)

Scenes from Past Shows

Scene from a past show
Scene from a past show
Scene from a past show
Scene from a past show

A Look Around the Venue

The 8th Kyushu/Okinawa Hospitality & Food Service Industry Exhibition 2026: Promo Video

The 2nd Asia Export Food Exhibition: Promo Video

Exhibitor Interview: Nakamura Seifun

For Visitors

Why Visit

Find the latest solutions to on-site challenges
and products that help you grow sales.

Try the latest technology for
tackling severe staff shortages

Icon

Serving and cleaning robots, digital tools, self check-in kiosks: the latest equipment for streamlining operations and saving labor is all here. See how each machine actually moves and handles, something no catalog can show, and compare them side by side to find the solution that fits your challenges.

Discover high-value products and food
that raise your property's appeal

Icon

The show covers everything from guest room renovation proposals and luxury amenities for affluent inbound travelers to lesser-known specialties of Kyushu and Okinawa. You'll find plenty of ideas for standing out from competitors and raising both guest satisfaction and spend per guest. With the Asia Export Food Exhibition held alongside, you can also discover trending ingredients from overseas.

Projected Scale, 2026
Booths
260
Exhibitors
200
Expected visitors
6,000
Connections That Lead to Business
Japanese export traders
100
Total meetings
500
*Projected

Previous Show Results

Hospitality & Food Week in Kyushu/Okinawa
(2025)

User Icon Attendance
2-day total 3,683 76.3% of visitors were purchasing decision-makers
Exhibitors 273
Visitor satisfaction 95.1 %
(satisfied + mostly satisfied)
The exhibition floor last year

Visitor Satisfaction
and What Visitors Valued

Compared with other trade shows, what did you like about this one? (Multiple answers allowed)

Finding
new products
52.5
A wide range of
products on show
23.0
Learning about
best-sellers and trends
19.7
Building networks
with industry peers
14.8
Good services
for buyers
7.4
Learning from
the seminars
6.6
A strong lineup of
special programs
3.3

Concrete Business Results

What came of your meetings?

Moved forward
78.0 %

Breakdown

Closed a deal
18.0%
Requested a quote
24.0%
Requested samples or materials
36.0%
Arranged a follow-up meeting
22.0%

About 80% moved on to concrete negotiations

How much do you plan to purchase?

Highest amount
¥30 million

That figure comes from only some of the survey responses. Far more business is done at the show.

What Past Visitors Say

A past visitor

AI for efficiency,
a sharper competitive edge

Many products featured cutting-edge AI, and I got a real feel for where the industry is heading. I found products that directly improve operational efficiency, and we are already considering bringing them in to strengthen our competitiveness.

A past visitor

Little-known finds that
shaped our new menus

I met many distinctive new suppliers and remarkable products I had never heard of. They gave me great ideas for future menus and recipes; it was one discovery after another. It was a valuable chance to source products that set us apart.

A past visitor

Something new every year,
and talks that lead to business

I was looking for items we could use as guest amenities and courtesy gifts. There were many new booths, so there is always something different to look forward to each year, and I found it very interesting. Exhibitors came up and spoke to me, and I think I had conversations that will lead to future business.

What First-Time Visitors Say

Visitors at the show

Discoveries you won't
find in a web search

You meet local niche manufacturers and producers that don't appear on major search sites or in catalogs. "I met manufacturers I'd never heard of." "I learned about products we don't normally handle." These are new leads you can't get through your existing supplier channels. Remarkable products that never surface in search results, innovative goods no one has noticed yet: a chance encounter with them can open new possibilities for your business.

Visitors at the show

Cover the floor efficiently,
then talk business in depth

You can stop at the booths that catch your interest and talk at length with developers and manufacturers' representatives. It was also great to hear inside stories straight from the people involved, and to take my time with the exhibits for focused, in-depth research. This is a show for professionals who need to make every minute count.

Visitors at the show

The energy on the floor
recharges your business

"Seeing such energetic companies from Kyushu gave me energy too." "It made me feel hopeful about Japan's future." The show offers more than a product search. Conversations with lively exhibitors send you home motivated, with fresh ideas for your own business. Beyond product specs, you encounter the passion of developers, the convictions of business owners and the ingenuity of people on the front lines. That firsthand energy gives you drive for the days ahead, and it is what makes this show different.

Event Overview

Name
The 8th Kyushu/Okinawa Hospitality & Food Service Industry Exhibition / The 2nd Asia Export Food Exhibition
Dates
Wednesday, October 28 – Thursday, October 29, 2026
Venue
Marine Messe Fukuoka Hall B Getting there ▼
Organizer
Japan Management Association (JMA)
In cooperation with
Japan Ryokan & Hotel Association Youth Division, Kyushu/Okinawa Block
Expected visitors
6,000 (including co-located shows)
Expected scale
350 exhibitors, 400 booths (including co-located shows)
3 min, direct from Hakata Station

Opportunities from across Japan
and around the world

Easy load-in. Smooth meetings.
A location that works in your favor.

01

Easier Load-In and Load-Out

Direct access from the station cuts shipping and staff travel costs significantly.

02

Strong Visitor Draw

Rain or shine, the venue draws visitors from all over Kyushu and from Honshu.

03

After-Hours Made Easy

Restaurants and hotels are close at hand for dinners and overnight stays after your meetings.

Venue Access

MAP Marine Messe Fukuoka Hall B
2-1 Okihama-machi, Hakata-ku, Fukuoka 812-0031, Japan

Getting Here

By Subway or Train

Subway
15-min walk from Gofukumachi Station
18-min walk from Nakasu-Kawabata Station
25-min walk from Tenjin Station
Train
25-min walk from Nishitetsu Fukuoka (Tenjin) Station
30-min walk from JR Hakata Station

By Bus

BRT (articulated buses) and city buses run from the Tenjin area and Hakata Station.

BRT and city bus route map (Japanese)

FreeShuttle bus planned from JR Hakata Station Details ▼

By Car or Taxi

About 15 min from Fukuoka Airport / about 10 min from Hakata Station / about 6 min from Tenjin

Nearby parking (Japanese)

Free Shuttle Bus

A free shuttle bus is scheduled to run from the Chikushi Exit (Shinkansen side) of JR Hakata Station to the venue, Marine Messe Fukuoka Hall B.

Schedule

Service dates: Wednesday, October 28 and Thursday, October 29, 2026

Route First bus Last bus Frequency
JR Hakata Station → Marine Messe Fukuoka Hall B 9:00 14:00 Every 30 min
Marine Messe Fukuoka Hall B → JR Hakata Station 13:30 17:00 Every 30 min

Shuttle Bus Stops

Map of the shuttle bus meeting point at Hakata Station, in front of Oriental Hotel Fukuoka Hakata Station
Hakata Station shuttle meeting point In front of Oriental Hotel Fukuoka Hakata Station
Map of the shuttle bus meeting point at Marine Messe Fukuoka
Marine Messe Fukuoka
shuttle meeting point

Please Note

  • Seating is limited. If the bus is full, please use public transportation.
  • Times may change depending on traffic conditions. Thank you for your understanding.
  • The organizer's secretariat accepts no liability for accidents, theft or other incidents, whether on the bus or elsewhere. Passengers ride at their own discretion and risk.

Frequently Asked Questions

A. You need either an invitation or visitor pre-registration.
A. Admission is free if you bring an invitation or pre-register.
A. This is a B2B trade show, so business cards are required as a rule. Please bring two business cards to the registration desk.
A. One pre-registration admits you on both days. If you come with an invitation, one is enough: on the second day, simply use the badge issued to you on the first day.
A. About 300 spaces are available in Marine Messe Fukuoka Parking Lot 4 (P4).
If P4 is full, please use Parking Lot 1 (P1).

*Free parking vouchers are available at the organizer's office inside the venue. Please stop by to pick one up.
Parking is expected to be busy during the show, so please use public transportation.
A. Please contact the Visitor Help Desk.
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